The Data Summit is a full day event held at 583 Park Avenue, New York, NY.


8:00 AM – 9:00 AM
Registration and Networking Breakfast
9 AM – 9:25 AM
Introduction: The New Possible
Cory Treffiletti, VP Marketing & Partner Solutions, Oracle Data Cloud
9:25 AM – 9:50 AM
Winning campaign catalysts
Robin Opie, VP Data Science, Oracle Data Cloud
9:50 AM – 10:20 AM
Driving disruption and diversity in the enterprise
Radha Subramanyam, President, Insights, Research and Data Analytics, iHeartMedia
Judith Hammerman, VP Global Data Commercialization, Time Inc.
Michelle Hulst, VP Strategic Partnerships, Oracle Data Cloud
Spotlight: ESPN & The New Possible
10:20 AM – 10:50 AM
Artificial Intelligence in Marketing: The new possible or an old story?
Amanda Kahlow, CEO, 6sense
Dave Helmreich, COO, LiveIntent
Eric Kirby, GVP Delivery, Oracle Data Cloud

Artificial Intelligence (AI) already plays a large role in human economies and society, and this role will only continue to accelerate in the coming years. Let’s take a look at the fate of AI in advertising and marketing specifically. Are we at an inflection point in our capabilities and applications, or are we destined to continue down a path we have been trudging along for decades? How is AI enabling marketers to work with machines rather than be one, and giving marketers the power to go back to doing what they should be doing? Join us in a conversation that takes a look under the hood at the advancements in data, technology, identity and algorithms that will impact our future of AI.

10:50 AM – 11:05 AM
Networking Break
Spotlight: La-Z-Boy & The New Possible
11:05 AM – 12:05 PM
Using data to drive better outcomes for altruism
William MacAskill, Associate Professor, Oxford University
Eric Roza, General Manager and SVP, Oracle Data Cloud
12:05 PM – 1:05 PM
Lunch
1:05 PM – 1:25 PM
Making sense of data-driven innovation
Scott Strickland, CIO, Wyndham Hotel Group
1:25 PM – 1:55 PM
Digging deeper into the advancements of TV
Daniel Harrison, Head of TV Solutions, Oracle Data Cloud
Paul Sly, GVP, Enterprise Sales and Analytics, Charter Communications
Dave Morgan, CEO and Founder, Simulmedia
2:00 PM – 2:30 PM
How data and creative makes them laugh, cry and take action!
Jim Caruso, Chief Product Officer, Anomaly
John Eckhardt, Director of Media Strategy & Portfolio Analytics, Frito-Lay
2:30 PM – 2:45 PM
The data difference: using data to solve real world problems
Tony Foleno, SVP Research, Ad Council
2:45 PM – 3:00 PM
Networking Break
Spotlight: Ameritrade & The New Possible
3:00 PM – 3:30 PM
New signals creating new opportunities in a city near you
Tim Mahlman, President of Publisher Platforms, AOL Inc.
Hugh Martin, Vice President, Smart Communities & Venues and IoT Platform, Verizon
3:30 PM – 4:00 PM
Bulls Eye! Why targeting at scale matters
Sue Haddrill, Director of Marketing, Marketing Technology, Nestle Purina PetCare
Justin De Graaf, Global Media Insights Director, The Coca-Cola Company
Brenda Tuohig, VP General Manager of CPG, Oracle Data Cloud
4:00 PM – 4:30 PM
The web is your oyster: A glimpse into endless possibilities
Maureen Little, SVP Business & Corporate Development, Turn
Jed Dederick, RVP of Business Development, The Trade Desk
Oleg Kornfeld, EVP, Ad Tech & Platforms, Mediavest Spark
Sandeep Milar, Global Head of Visa Advertising Solutions
4:30 PM – 4:45 PM
Closing
Cory Treffiletti, VP Marketing & Partner Solutions, Oracle Data Cloud
5:00 PM – 8:00 PM
Networking Reception (also held at 583 Park Ave)